AI crash course for business leaders

Learn to Leverage AI for Business Success

A course packed with bite-sized lessons that elevate you from AI Beginner to AI Master and deploying AI solutions that create competitive advantage, growth and margin expansion.

Don’t have the time to learn AI?

We know the feeling, but there’s no fighting it. AI is both the biggest threat to your business and its biggest opportunity for growth.

Threat #1: Can you afford for your competitors to perform AI automated sales outreach to instantly reach 95% of your sales prospects?

Threat #2: What if AI let your competitors dramatically reduce operational costs, undercutting your pricing strategy and gaining a larger market share?

Threat #3: What if off-the-shelf AI tools let your customers do 75-100% of the services you provide them? How would you adapt to stay relevant?

Threat #4: What if AI was likely to put your customers and/or suppliers out of business? How would you adapt your business now?

Opp #1: What if you could replace 75-95% of your customer service team with a single AI powered agent that costs $2/day?

Opp #2: What features and services would you ship if your software developers increased their output by 50-300% overnight by leveraging an AI co-pilot?

Opp #3: What if you could automatically mine historical sales call data to identify successful sales techniques and then show the insights to sales staff while they’re selling?

Opp #4: What if you could automate the mundane tasks of your highest paid staff so that they could focus on selling/growing the business?

Put simply, leaders can’t afford to ignore AI. It’s only going to get smarter, faster and cheaper.

We’ve built a constantly updated online course to take you from beginner to having a working knowledge of AI.

Lessons are bite-sized (ave. ~4 mins) and designed to give senior business leaders a working knowledge of AI and the ability to identify threats and opportunities to deploy AI within their business.

Module 1: Introduction to AI and LLMs
  • Lesson 1.1:
    What is Artificial Intelligence?
  • Lesson 1.2:
    Understanding Large Language Models (LLMs)
  • Lesson 1.3:
    Key Terminologies in AI
  • Lesson 1.4:
    Ethical Considerations and AI Governance
  • Lesson 1.5:
    Multimodality in AI
Module 2: Understanding Data
  • Lesson 2.1:
    Data Fundamentals for AI
  • Lesson 2.2:
    Big Data and AI
  • Lesson 2.3:
    Data Privacy and Security
Module 3: AI in Decision Making
  • Lesson 3.1:
    Enhancing Decision Making with AI
  • Lesson 3.2:
    Predictive Analytics and Machine Learning
  • Lesson 3.3:
    Implementing AI Projects
  • Lesson 3.4:
    Future of AI in Business
Module 4: Business Applications of AI
  • Lesson 4.1:
    AI in Operations
  • Lesson 4.2:
    AI in Marketing and Customer Service
  • Lesson 4.3:
    AI in Financial Services
  • Lesson 4.4:
    AI for HR and Recruitment
Module 5: AI Agents and Agentic Workflows
  • Lesson 5.1:
    Introduction to AI Agents
  • Lesson 5.2:
    Designing AI Agents
  • Lesson 5.3:
    AI Agents in Business Processes
  • Lesson 5.4:
    Developing Agentic Workflows
  • Lesson 5.5:
    The Future of Agentic Systems
Module 6: The Future of AI and Strategic Implications
  • Lesson 6.1:
    Current Limitations and Near-Future Capabilities
  • Lesson 6.2:
    Pace of AI Development and Adoption
  • Lesson 6.3:
    Barriers to Growth
  • Lesson 6.4:
    Competitive Dynamics and Market Disruption
  • Lesson 6.5:
    AI and the Software Industry
  • Lesson 6.6:
    Strategic Adaptation to AI Advancements
Resource A: Real-world AI implementation examples

A growing list of real-world AI implementations to reduce overheads, optimise operations and improve products and services.

Resource B: AI tool list

Detailed profiles on off-the-shelf AI tools with example use cases and implementation advice.

Resource C: Executive AI forum

A private place to: ask questions and fill knowledge gaps; share AI implementation stories; seek feedback; and, communicate with other like-minded business leaders.

Please note: Given the fast-paced nature of AI, course content is updated, expanded and reorganized frequently.

Rich in diagrams, quizzes and plain language

The value of this course is in delivering an overall understanding and giving you the tools to identify opportunities and oversee the implementation of AI within your business. Considered, concise and in plain English.

You can access the course from your mobile, tablet and laptop/desktop.

Key outcomes of completing the course

AI Demystified

Learn the fundamental AI concepts every leader must know in order to take action and talk with authority.

Discover AI

AI’s current capabilities, limitations and future capabilities. Hint: it’s only getting smarter, faster & cheaper.

Take the Lead with AI

Identifying the importance of being a ‘first mover’ and why it’s so hard to catch AI-enhanced competitors.

AI in Action

Actionable real-world examples of AI transforming businesses across both tech and traditional businesses.

Compliance and AI

Build a high-level understanding of the regulatory landscape to inform conversations with your advisors.

AI as a Strategic Lever

Identify opportunities to transform your business processes for competitive advantage.

Future-Proof

Learn to identify and adapt to threats to your business, your suppliers and your customers.

Deploying AI

Practical advice on integrating AI into your business operations, including prioritisation and data preparation.

This course focuses on Large Language Models (LLMs) as the primary type of Artificial Intelligence covered due to their immense impact on the future of business.

Testimonials

“Keeping up with AI is like trying to sip from a fire hose. I simply don’t have the time, nor frankly the innate interest in technology, to keep up. This course and the regular updates does a fantastic job of separating the signal from the noise and packaging it in a concise and digestible form that is actionable.”

John, CEO

“As a previously self-proclaimed luddite, my staff were surprised by my sudden proficiency in AI. My biggest takeaway from the course has been the ability to observe my staff and identify opportunities to boost productivity through the use of AI tools and/or automation.”

Eric, Founder

“As a large online car parts retailer, we had a customer support team of 8 who were responsible for answering customer enquiries and administering return & refund requests. We tailored an off-the-shelf AI customer service bot which allowed us to cut the team to 1 person and decrease response and resolution time by 90%.”

Rob, COO

AI Crash Course for Leaders

Keeping up with AI is a full-time job. The signal-to-noise ratio is low and so it makes sense, as a business leader, to delegate that effort to a trusted resource.

This course is written by Executives for Owners, Executives and other business leaders.

We cut through the noise and prepare concise lessons on a need-to-know basis.

$499 in USD + GST/VAT

  • One-time fee (i.e. not a subscription)
  • 14-day money back guarantee
  • Ongoing course updates
  • Access to the Executive AI forum
  • Access to AI tools embedded in the course